About us

Lilian Kranenburg

Lilian Kranenburg, sinologist (Leiden University, 1986) with international work experience in London, China, Hong Kong and Amsterdam. Founder of ChinaMoves (2008). Worked in strategic business-to-business public relations. Greatly involved in the founding and development of the market research arm of the China-Britain Business Council in London, with focus on SME’s. Culminating in a unique combination of knowledge of China and skills in communication, marketing and research.

Our Vision

China, a country more than ever on the move.  Changes take place with astonishing speed.  Small regional happenings or big national transformations at a macro-economic or political level may suddenly influence your daily routine within the sector you are operating.

ChinaMoves makes these movements visible for you – through targeted market research, accurate trend reports and sharp analysis.  Simultaneously, ChinaMoves will help you to make your company more visible in China – by giving adequate communication and public relations advice and effective business-to-business strategies.

China moves you.  You move China

Chairman of Guanxi

Since June 2015 Lilian is Chairman of Guanxi (2005), the network organisation in the Netherlands for business people who actively seek to share and exchange their knowledge and experience of doing business in China.